Best UK VoIP providers for small businesses

Make the right call on a VoIP service for your small business with our in-depth reviews and expert recommendations.

Our research

To recommend the best phone systems for small businesses, our team of expert writers and researchers hone in on the most important factors. We rate providers on value for money – including initial setup costs, any equipment costs, and ongoing service fees; an ability to scale as your team grows; depth of features, plus the help and support options that are available.
Written and reviewed by:
James Macey (2)

Startups.co.uk is reader supported – we may earn a commission from our recommendations, at no extra cost to you and without impacting our editorial impartiality.

Key takeaways

  • bOnline Unlimited Calling is our number one choice for small businesses thanks to its unlimited minutes and wide range of calling features at a reasonable price point.
  • Before choosing a provider consider how many staff you’ll need to equip, and how much you want to spend and whether you’ll need extra tools like a mobile app and training features for new staff.

Our in-house research team has worked rigorously to determine the top VoIP providers in the UK. We’ve selected each provider’s best plan for small businesses, so you can compare the right options for you straight away, with our choices based on the budgets and needs of SMEs. If you’d like to compare full systems including compatible phones, visit our page for the best small business telephone systems.

Top 6 best VoIP providers at a glance

  1. bOnline – best budget-friendly VoIP provider for small businesses
  2. RingCentral – best for improving customer satisfaction
  3. Dialpad – best for small customer service teams
  4. GoTo Connect – best for companies with multiple locations
  5. Google Voice – best for Google Workspace users
  6. NBC Cloud Voice – best for call centres needing unlimited calls at no extra cost

Don’t overspend – you can click any of the links above to begin 🔍comparing VoIP provider fees for your own business’s size and needs.

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Best for

A budget-friendly VoIP provider

Best for

Multiple locations

Best for

Improving customer service

Best for

Google Workspace users

Best for

Call centres who need unlimited minutes

Best for

Small customer service teams 

Pricing from

£7 per user, per month

Pricing from

Bespoke

Pricing from

£12.99 per user, per month (paid annually)

Pricing from

$10 per user, per month (Google Voice is only priced in US dollars)

Pricing from

£9.99 per user, per month

Pricing from

£12 per user, per month (billed annually)

Update: removal of 8x8

Previously, we included 8×8 as one of the best VoIP providers for small businesses. However, 8×8 has recently re-orientated its products to address the needs of medium and larger-sized businesses, rather than SMEs. We’ve therefore removed it from our ranking, ensuring all our providers are suitable for small businesses.

1. bOnline: best budget-friendly VoIP provider for small businesses

Recommended plan: Unlimited Calling

bOnline
  • Starting price from: £7, per user, per month
  • Unlimited Calling plan is good for startups doing lots of cold calling
  • Great for new businesses who need lots of features for a small cost
  • Low cost starter plan is solid option for micro-businesses
Summary bOnline is a UK-based telecommunications company that specializes in providing solutions specifically with a small business marketplace in mind. With a focus in low-cost, easy solutions, bOnline make the claim to be "the most awarded business VoIP phone for UK businesses with 1-5 employees".
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Suitable if:
  • You’re a new business looking for a low-cost provider
  • This is your first VoIP provider
  • You want to integrate with Salesforce or HubSpot
Not suitable if:
  • You're a startup planning on scaling up in the future
  • You want advanced layers of security
  • You want a system that’s compatible with a range of desk phones

Why did we pick this provider?

We chose bOnline as our number one provider because it’s excellent value for money for small businesses. Alongside unlimited UK calls, it provides big features at a small price, and is a strong option if you’re looking for a first-time VoIP system. It’s fast and easy to set up, taking around two minutes, and it needs no engineering or installation fees.

How much does it cost?

StarterUnlimited Calling (our recommended plan)Unlimited Calling Plus

Cost per user, per month

£7 plus VAT
£13.95 + VAT (currently running a 6-month promo for £9.95 + VAT, on a 12-month contract)£15.50 plus VAT
Inclusive minutesUnlimited inbound calls

100 outbound landline minutes
Unlimited inbound calls, and unlimited UK landline and mobile callsUnlimited inbound calls, and unlimited UK landline and mobile calls

The Unlimited Calling plan provides exactly what its name promises. If you’re looking for a cost-effective VoIP solution, you could do a whole lot worse.

What are the key features?

bOnline Unlimited Calling comes with over 45 calling features. We’ve highlighted a few of the crucial features below:

FeaturesWhat's included
Call management featuresCustomisable call routing, voicemail transcriptions, ring groups, call queue, localised and toll free numbers, call forwarding
Other communication channels Team messaging, video conferencing, call conferencing
Training featuresCall recording, call monitoring, analytics and reporting
Customer supportKnowledge base, live chat, phone support, onboarding support

Are there any limitations?

Bear in mind that bOnline lacks the advanced security layers the other providers offer, as it doesn’t provide multi-factor authentication. If your business is particularly security conscious, Google Voice might be a better option for you.

What software can I use it with?

bOnline connects with popular software including MS Dynamics, Salesforce and HubSpot — but it costs an extra £9 per month to integrate this software with your VoIP plan.

What other plans does it offer?

  • bOnline Starter: which is better for micro-businesses (ten employees or less).
  • bOnline Unlimited Calling Plus: this provides desk phones. This could save you some serious money if you were planning on buying a fleet of VoIP phones separately.

2. RingCentral: best for improving customer satisfaction

Recommended plan: Standard

RingCentral
  • Starting price from: £12.99, per user, per month
  • A range of plans that can suit a wide variety of businesses of different sizes
  • Good for growing businesses that need streamlined internal communications
  • Great for customer-service focused businesses
Summary Based in California, RingCentral provides cloud-based communication and collaboration products and services, including a cloud-based business phone system. Founded in 1999, it has grown to now serve over 400,000 customers worldwide and is available in 46 countries.
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Suitable if:
  • You want a range of options to contact your customers
  • You want an all-in-one solution for communications
  • You get high volumes of calls
Not suitable if:
  • Unlimited calling is your priority
  • You want to use SMS as a communication channel
  • You’re looking for the cheapest provider

Why did we pick this provider?

A big reason we chose RingCentral as a top VoIP provider: improving your customer satisfaction. It helps combine your phone system with a range of other communication platforms (like team chat and WhatsApp) which allows your staff to collaborate seamlessly and also contact your customers through their preferred channels.

We also consider RingCentral to have the strongest user support options available, including 24/7 unlimited chat and phone support. So if you can’t risk your phones going on the fritz (if you offer all-hours support to your clients, for example), then this cold be invaluable.

How much does it cost?

EssentialsStandard (our recommended plan)PremiumUltimate
Cost per user, per month

£7.99–£12.99 (billed annually)
£12.99–£17.99 (billed monthly)
£12.99–£19.99 (billed annually)
£16.99–£23.99 (billed monthly)
£17.99–£24.99 (billed annually)
£21.99–£28.99 (billed monthly)
£22.99–£29.99
(billed annually)
£26.99–£33.99
(billed monthly)
Inclusive minutesInbound: 0
Outbound: 100
Inbound: 250
Outbound: 750
Inbound: 1,000
Outbound: 2,000
Inbound: 2,000
Outbound: 4,000

The key point you’ll need to factor in: RingCentral is one of the few providers on this list that doesn’t provide unlimited calling at this price level. If unlimited minutes is a must-have then bOnline and Dialpad will be better options for you.

What are the key features?

RingCentral Standard helps keep your customer base happy by combining sophisticated call management tools with a wide range of communication methods. Here’s a highlight of the key features:

FeaturesWhat's included
Call management featuresCustomisable call routing, ring groups, localised and toll free numbers, call forwarding, call flip
Other communication channels Team messaging, video conferencing (limited to 100 participants), call conferencing, e-fax
Training featuresCall recording
Customer supportUser forum, knowledge base, live chat, email, 24/7 phone support, onboarding support

Are there any limitations?

While RingCentral does provide a decent range of communication options, we would have liked to have seen it include SMS, which Dialpad and GoTo both provide.

What software can I use it with?

On the standard plan or higher, RingCentral offers a large ecosystem of integrations, covering everything from analytics to AI.

What other plans does it offer?

  • Premium: more minutes and advanced features like single sign-on to boost efficiency. Its most expensive plan,
  • Ultimate: comes with unlimited storage and the option to upgrade to unlimited business calling within EMEA.

3. Dialpad: best for small customer service teams

Recommended plan: Pro

Dialpad
  • Starting price from: £12, per user, per month
  • Good for small businesses who need help managing high call volumes
  • Compatibility with four types of desk phone
  • Can intregrate with Salesforce, Hubspot, and Zendesk
Summary Dialpad is aimed at both small and large companies, and is using communications AI to provide unified products. They have a global reach, with 11 offices around the world, and serve 30,000 customers including big names like Xero.
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Suitable if:
  • You're running a small customer service team
  • You get high volumes of calls
  • You want to use SMS to contact your customers
Not suitable if:
  • You host video calls with over 10 people
  • You want to do hands-on training with your employees
  • You want to integrate software that isn’t a big name

Why did we pick this provider?

Dialpad Pro emerged as a top provider by offering a full package of call management features that can help small to medium customer service teams seamlessly handle high numbers of calls.

You’ll also benefit from AI-powered real-time call transcripts, and quality-of-service reports to help your customer service team perform to a high standard. The automatic spam call detection will also keep your staff from being slowed down by annoying bogus calls.

How much does it cost?

StandardPro (our recommended plan)Enterprise
Cost per user, per month

£12 (annually)
£22 (monthly)
£20 (annually)
£28 (monthly)
Bespoke
Inclusive minutesUnlimited callingUnlimited calling

Unlimited calling

Dialpad Pro isn’t the cheapest plan — it’s about average — but we feel that along with GoTo Connect it offers the strongest call management features on this list. 

What are the key features?

Dialpad Pro should give your customer service team everything they need to handle high call volumes, and alongside GoTo, it’s also one of the only providers on the list to offer SMS. Here’s a breakdown of the key features:

FeaturesWhat's included
Call management featuresCustomisable call routing, voicemail transcription, call queues, ring groups, localised and toll free numbers, call forwarding, call flip
Other communication channels Team messaging, video conferencing (limited to 10 participants), SMS, call conferencing
Training featuresCall recording, analytics and reporting
Customer supportUser forum, knowledge base, live chat, 24/7 live support, onboarding support provided at an additional cost

Are there any limitations?

The only thing to keep in mind is that the max number of participants that are supported on a video call is 10. So, if you’re planning on hosting video calls with large teams, we’d recommend looking at NBC or bOnline instead.

What can it integrate with?

Dialpad Pro can integrate with a solid range of big name software, such as Google Workspace, Microsoft 365, Zendesk, Slack, Salesforce and others.

Just be aware that if you’re using more niche software, RingCentral may be more likely to have the integration you need. 

What other plans does it offer?

  • Standard: a more limited service that’s better for micro-businesses.
  • Enterprise: can be set up across unlimited office locations and gives you access to unlimited ring groups.

4. GoTo Connect: best for companies with multiple locations

Suggested plan: Phone System 

GoTo Connect
  • Starting price from: £18, per user, per month
  • Good for medium-sized businesses to unify their communications
  • Helps communication between businesses in different locations
  • Compatible with over five brands of desk phone
Summary Based in Boston, Massachusetts, GoTo is a software as a service company that launched its cloud-based phone system and customer engagement software GoTo Connect in 2022.
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Suitable if:
  • Your business is spread across multiple locations
  • Your business already has a supply of deskphones you want to use
  • You want to simplify your internal communication
Not suitable if:
  • Unlimited calling time is a priority
  • You use alternatives to the big name CRMs like Salesforce and Zendesk
  • You need to support a big customer service team

Why did we pick this provider?

GoTo Connect was a top contender thanks to an impressive suite of call management features that we think are best suited to a more medium-sized operation.

The smart call routing and ring groups can help your staff and customers quickly get a hold of colleagues who are based in separate offices. You’ll benefit from several of its AI tools, like meeting summaries. Another attention-grabbing feature is the international calling: you can make and receive calls from over 50 countries for free.

How much does it cost?

GoTo Connect Phone System
Monthly cost£18 per user
Inclusive minutes1,000 minutes shared across all users

GoTo Connect can provide you with a bespoke quote. Our tip would be to contrast this against the pricing we’ve provided for competitors, so you have a something to compare against.

What are the key features?

Our testing found that GoTo Connect provides the widest range of communication channels of the providers we analysed, and you can find a roundup of its key features in the table below:

FeaturesWhat's included
Call management featuresCustomisable call routing, voicemail transcription, call queues, ring groups, localised and toll free numbers, call forwarding, call flip
Other communication channels Team messaging, video conferencing (limited to 250 participants), SMS, call conferencing, e-fax
Training featuresCall recording, call monitoring, analytics and reporting, call barge, call whisper
Customer supportUser forum, knowledge base, e-mail, phoneline, onboarding support

Are there any limitations?

The only major downside is that you’re limited to 1,000 free minutes per month, which are shared across all your users. If having unlimited domestic minutes is a must-have for you, jump down to NBC Cloud Voice instead.

What software can I use with it?

GoTo MarketPlace is the designated integrations store, where you can find programmes like Zapier, Slack and Salesforce and HubSpot. More technically advanced operations can use GoTo’s development centre to build their own APIs.

What other plans does it offer?

  • Connect CX: you get access to enhanced reporting, analytics, and attendant console to streamline call management.
  • Contact Center: an advanced, AI-powered plan.

5. Google Voice: best for Google Workspace users

Recommended plan: Standard

Google Voice
  • Starting price from: $16, per user, per month (Google Voice pricing is only provided in US dollars)
  • A low-cost option for Google Workspace users
  • Solid spam prevention tools
  • Free calls to the US
Summary Google Voice is a VoIP solution provided by Google that was previously only available in the US. Now businesses in the UK can access Google Voice as a paid add-on to Google Workspace.
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Suitable if:
  • You already use Google Workspace
  • You use Poly phones
  • You get frequent cold callers
Not suitable if:
  • You’re not already subscribed to Google Workspace
  • You’re looking to kit out your customer service team
  • You get high volumes of calls

Why did we pick this provider?

We chose this provider because if you’re already using Google Workspace day-to-day for your business, then using Google Voice as your VoIP provider is an easy choice. It will be simple to integrate and set up, and you’ll get access to a solid range of features and unlimited domestic minutes at a cost-effective price.

You’ll also get access to some pretty impressive security features. It also has some powerful spam filtering technology, which can help out a stop to any nuisance calls that are slowing down your staff.

How much does it cost?

Google Voice’s pricing is only presented in US dollars.

StarterStandard (our recommended plan)
Premier
Cost per user, per month

$10$16
$24

Inclusive minutesUnlimited domestic minutes and free calls to the US from any countryUnlimited domestic minutes and free calls to the US from any country

Unlimited domestic minutes and free calls to the US from any country

While it might be an easy, low-cost option for Google Workspace users, we wouldn’t recommend signing your business up to Workspace just to use Google Voice as your VoIP provider.

We’ve included Google Workspace’s pricing, so you can work out the total cost:

Business StarterBusiness StandardBusiness PlusEnterprise
Price per month£5 per user£10 per user£15 per userContact sales for prices

What are the key features?

Google Voice Standard gives you access to a solid range of features and unlimited domestic minutes at a cost-effective price, including the below:

FeaturesWhat's included
Call management featuresCustomisable call routing, voicemail transcription, ring groups, localised and toll free numbers, call forwarding
Other communication channels Call conferencing, and you can also use Google Chat and Google Meet via Google Workspace
Training featuresCall recording, analytics and reporting
Customer supportUser forum, knowledge base, phone support, 24/7 live support

Are there any limitations?

Google Voice is a little less equipped to handle high volumes of calls (it’s missing features like call queues and call flip). This makes it less suitable for customer service teams — Dialpad will be a better option.

What software can I use with it?

This is unfortunately a big blindspot for Google Voice. Outside of a forum answer confirming that Salesforce is compatible, there’s little evidence of what software integrations Google Voice can support.

What other plans does it offer?

  • Starter plan: limited to a maximum of ten users only.
  • Enterprise plan: aimed at multi-national companies, and comes with sophisticated features like advanced reporting and automatic call recording.

6. NBC Cloud Voice: best for call centres needing unlimited calls at no extra cost

Recommended plan: Enterprise

NBC Cloud Voice
  • Starting price from: £9.99, per user, per month
  • Low cost entry level tier for businesses just starting out
  • Unlimited calling with the Enterprise and Mobility plans
  • Can help small businesses manage large call volumes
Summary National Business Communications is a UK based telecoms company that is specifically geared towards helping small businesses. Cloud Voice is its VoIP technology, and is backed by the BroadSoft solution by Cisco.
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Suitable if:
  • You’re looking to streamline your internal communications
  • You want to start at a low cost with the option to scale up
  • You need help managing high call volumes
Not suitable if:
  • You need a mobile app on a mid-tier plan
  • You want to integrate CRM or helpdesk software
  • You train employees on the phone

Why did we pick this provider?

NBC Cloud Voice’s Enterprise plan provides small businesses with a solid suite of call management features. With call queues, out of house management, call flows, multi-site support and more, it offers almost everything you’ll need to stay on top of high call volumes.

You do also get the option to pay for additional advanced features, like an AI auto-attendent (from £2.99 per month) or call recording (which is an extra £5 per month).

How much does it cost?

Cloud Voice Call Centre BasicCloud Voice Enterprise (our recommended plan)

Cloud Voice Complete Mobility
Cost per user, per monthFrom £9.99From £17.99

£24.99

Inclusive minutesNone Unlimited UK landline and mobile calls

Unlimited UK landline and mobile calls

At £17.99 a month, the Enterprise plan represents one of the more costly mid-tier options, however you do get unlimited UK landline and mobile calls built into the package, and the option for a handset starting at an extra £5 per month.

What are the key features?

NBC Cloud Voice Enterprise provides a solution to a very common problem amongst SMEs: managing high call volumes without breaking the bank. It does this via what NBC boasts is over 40 features. We’ve highlighted the key specs below:

FeaturesWhat's included
Call management featuresVoicemail transcription, customisable call routing, ring groups, call queue, localised and toll free numbers, call forwarding, call flip
Other communication channels Team messaging, video conferencing, call conferencing
Training featuresCall recording, analytics and reporting
Customer supportEmail, phone support, 24/7 live support, onboarding support

Are there any limitations?

One thing to be aware of is that you only get the Cloud Voice mobile app if you pay for the most expensive plan: Complete Mobility.

The Cloud Voice Enterprise plan, which we feel is better suited to small businesses, does only come with a desktop app. So if you’re looking for your staff to take VoIP calls on their mobiles and don’t want to break the bank, we’d recommend bOnline instead.

What software can I use with it?

NBC Cloud Voice is unfortunately limited when it comes to integrations. The Enterprise plan allows for integration with Microsoft and Google, but that’s about it.

RingCentral is compatible with a much more varied range of software, so if you’re looking to integrate CRM or helpdesk, it’ll be a better provider for your needs.

What other plans does it offer?

  • Basic: we’d recommend this for micro-businesses, as it doesn’t come with any free calls.
  • Complete Mobility: the most expensive plan, but it comes with a basic desk phone as part of the cost, so this could be worth considering if you want to fully equip your staff.

Buying guide: how to choose a VoIP provider

By January 2027, all traditional landline phones will be replaced by VoIP telephone lines in the Big Switch Off. But different businesses have different needs. Some smaller businesses might just want a simple app-based virtual landline, for example.

You still need to know what to look for in an overall VoIP provider, though. Here are the main factors to consider:.

Step 1. Assess what your “must-haves” will be

Different providers’ plans will come with different features and tools. These will be suited to different types of businesses with different specific requirements. There are basic call features that every business will need (like voicemail), but here are some more extra options you should keep in mind:

  • Desktop and mobile apps: A call centre might not necessarily need all of its staff to have mobile apps, whereas an on-the-go sales team would consider this a non-negotiable.
  • Integrations: Businesses that operate helpdesks and customer service outfits will consider CRM software to be a critical part of their infrastructure. Not all VoIP plans include CRM or helpdesk integrations, so make sure your package can support the third-party software you need.
  • Training tools: Getting your staff up to speed with your new VoIP system will be crucial for efficiency. Look out for providers that offer training and onboarding support for managers.
  • Help and support: VoIP is considerably more reliable than a traditional telephone line, but it’s still a technology, and so not infallible. Keep an eye out for providers that offer a variety of support channels, that ideally operate 24/7.

Step 2. Decide on a budget

While every business wants to keep its overheads down, going for the cheapest option isn’t always the best idea. You might need to splash out on more advanced features, like analytics and reporting. Or it may be worth opting for a more expensive plan that includes unlimited minutes.

Step 3. Think about communication channels

You’ll need to think about both your internal and external communication channels. How do your staff prefer to communicate? Is video conferencing a critical part of your day-to-day communications? How do you want to be able to contact your customers? Will SMS messaging need to be included?

Step 4. Consider contract length

Generally, VoIP providers tend to sell contracts on a 12 or 24-month basis. As running a startup is always a tumultuous prospect, we’d recommend looking for shorter term contracts. You don’t want to be locked into an agreement that you discover isn’t right for you, or that you won’t actually end up using.

Read next: Essential guide to business telephone and mobile numbers UK

Our methodology

Our dedicated research team conducted a detailed survey to give us a better understanding of our users’ communication needs. This, alongside our team’s industry expertise, has helped us to identify the eight most important factors small businesses should consider when choosing a VoIP provider, and the criteria we have evaluated them on:

  • Call management: Features for handling calls
  • Pricing: Cost and value for money
  • Hardware integrations: The types of phones and devices it can be used with
  • Software integrations: What other applications can it be used with
  • Communication channels: Which other types of communication are provided
  • Training features: Assistance with onboarding staff
  • Security options: The measures in place to protect your sensitive data
  • Help and support: The range of support options are available

Do you want more information on taking calls online and how it works? You can head over to our dedicated article on what VoIP actually is.

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Written by:
Eddie is resident Reviews Expert for Startups, focusing on merchant accounts, point of sales systems and business phone systems. He works closely with our in-house team of research experts, carrying out hours of hands-on user testing and market analysis to ensure that our recommendations and reviews are as helpful and accurate as possible. Eddie is also Startups video presenter. He helps create informative, helpful visual content alongside our written reviews, to better aid customers with their decision making. Eddie joined Startups from its sister site Expert Reviews, where he wrote in-depth informational articles and covered the biggest consumer deals events of the year. And, having previously worked as a freelancer providing screenplay and book coverage in the film and television industry, Eddie is no stranger to the demands of the sole trader.
Reviewed by:
James Macey (2)
James draws on his 5+ years' research experience to offer specialised advice for our product reviews, covering a wide range of categories, from CRM to telephone systems. By speaking to and surveying business owners, he uncovers the current challenges facing start-up organisations. He then examines and tests products to understand which ones are up to the task of supporting these challenges. This mixed-methods approach generates the insight that is used to inform our on-page product recommendations. James holds a Postgraduate Certificate in Social Research. Prior to joining Startups.co.uk, he worked as a researcher in the construction industry.
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