Founder: Brent Hoberman
Website: www.mydeco.com
Brent is one of the original dot com superstars. In 1997, he and Martha Lane Fox founded Lastminute.com, the travel site they sold for £577m. His new project, an interior design website, gives users the opportunity to visualise how a room would look with an infinite combination of curtains, sofas and rugs.
Brent has already got 500 retailers on board ranging from big names such as Marks & Spencer and John Lewis to smaller independent stores. We reckon Brent’s got the Midas touch when it comes to e-commerce so watch this space.
