12. RevLifter

RevLifter uses behavioural data to understand ecommerce shoppers and help brands target them with hyper-personalised offers.

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Ecommerce Award Shortlisted

For businesses showing evidence of genuine innovation in the competitive ecommerce space to support seamless consumer experience.

Startups 100: Ecommerce Awards

Founders: Simon Bird, Ryan Kliszat
Founded: 2017
Website: revlifter.com

Do you ever feel like your inbox has been hijacked by marketers who think you want irrelevant and invalid shopping deals? It’s a shoddy situation for both shopper and seller, with poor engagement rates meaning no one wins.

RevLifter’s hyper-personalised solution is stepping forward to help. It puts the customer first, with a focus on identifying relevant deals and discounts. This, in turn, helps to drive an ecommerce brand's own goals.

Partnering with UK and global ecommerce giants, RevLifter has an impressive list of brands already trusting its platform to deliver. With a keen focus on testing and customer insight, RevLifter provides gold-dust information for growth in ecommerce conversions.

With a keen focus on testing and customer insight, RevLifter provides gold-dust information for growth in ecommerce conversions.

When RevLifter was first beginning, founders Simon Bird and Ryan Kliszat felt that the digital deal process was completely broken. Customers were getting lost under a barrage of unwanted or non-existent deals and offers – including from competitors of the retailer website they'd just left. RevLifter saw this opportunity to reshape the incentivisation process.

The business believes its USP is that nothing is more important than understanding the customer psyche. This data driven insight is used to ensure hyper-relevance and resonance at every touchpoint in the online buying process.

The company now works with big name brands including boohoo, ASOS, AT&T, Clark's and John Lewis

What our judges particularly liked about RevLifter’s approach is that it helps ecommerce brands to make every campaign more effective via a centralised hub. This gives them an approachable platform to conduct A/B tests – it highlights approaches that have won across design, content, and strategy. In this way, brands gain a transparent view of RevLifter's incremental impact on business goals, helping them visualise the bottom-line effect of super-bespoke offers.

Equally impressive is RevLifter’s client roster. The company now works with big name brands including boohoo, ASOS, AT&T, Clark's and John Lewis. It’s helping them to weave highly individualised and tailor-made customer offers into their entire ecommerce journey.

Some huge names are already putting their confidence into RevLifter – and we’re confident, too, that it has a bright future ahead.

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