As Startups’ Deputy Editor, Robyn’s main focus is optimising the site’s content strategy and improving its visibility to the small businesses and entrepreneurs it aims to empower. Having been the owner of a small copy editing services business herself in the past, she appreciates the Startups mission to provide aspirational and informative content that inspires entrepreneurs to launch successful ventures in the UK.
Before arriving at Startups in 2019, Robyn enjoyed a varied history in the world of digital content, moving from freelance copywriting and editing into SEO content production management for a multilingual, Berlin-based startup. Here, she was tasked with writing specialist eBooks on the topics of content production at scale and the relationship between SEO and brand awareness, developed for online publications such as HubSpot and Primelis.
Robyn studied English at university, which lead quite naturally into a career in writing and copy, and later to content production and strategy. She enjoys how her role at Startups allows her to combine her knowledge of both editorial and SEO best practice.