48. Notonthehighstreet.com

Innovative online marketplace

Founders: Sophie Cornish, Holly Tucker
Website: www.notonthehighstreet.com

The site is an online marketplace where customers can buy from a whole range of independent, quirky and specialised small businesses in a single transaction. The website showcases the individual products then manages the transaction between the buyer and the seller. Sophie says once she and Holly came up with the idea, they were simply compelled to do it. “There’s no room on the high street for independent sellers, so they come to us,” she explains.

Startups 100 by Startups.co.uk