GoDaddy launches new design app for small business users

The new GoDaddy Studio package provides specialist content design tools aimed at empowering early-stage businesses

Our research

When reviewing website builders, our expert team of writers and independent researchers focuses in on the most important factors for small business owners. We look at the range of templates and designs available to choose from; how easy it is to get started building your site and customising it; the help and support options available; the range of available plugins, apps and extensions; the ability to customise a mobile design, and above all, the value for money – including any hidden pricing, ongoing fees, and initial setup costs.
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Helena Young is reader supported – we may earn a commission from our recommendations, at no extra cost to you and without impacting our editorial impartiality.

GoDaddy Inc., the popular web building software company, has acquired the design app Over, and rebranded it as GoDaddy Studio. The new tech solution is designed to provide microbusinesses with a suite of powerful creative content tools.

The online world has boomed post-pandemic as thousands of businesses have invested in developing a professional online presence.

The new package is a great way for businesses that are just starting out to elevate their brands online and create engaging branded content for use on social media, marketing, and their own websites.

Ben Law, Head of UK and Ireland, GoDaddy, said: “In an increasingly digital world, it’s crucial for microbusiness owners to have eye-catching and compelling branded content that helps them stand out against competitors.

“GoDaddy Studio caters to that need by simplifying the process of creating content, and providing all the necessary tools and templates in one place. [It] helps entrepreneurs realise the creative vision for their brand and connect more effectively with customers.”

Our most recent round of testing found that GoDaddy is the second easiest website builder to get started with. Why not jump right in and try the GoDaddy platform now

How do you use GoDaddy Studio?

GoDaddy Studio is essentially a free content creation tool that can be used both as a mobile app or on your desktop.

The app’s advanced image editor allows you to quickly and effortlessly create professional looking content – such as promotions, business announcements, logos, ads – across multiple platforms including Facebook, Instagram, Pinterest and Twitter.

These creations can also then be exported for use in email marketing, or on your own website.

All of the GoDaddy Studio tools are easy-to-use and are built for use by non-designers. There are hundreds of customisable templates and a library of images and graphics.

You can choose to use either the free version of GoDaddy Studio or, for premium templates and advanced photo editing tools, the GoDaddy Websites + Marketing Basic plan.

How much does it cost?

GoDaddy Studio is available to download for free, or as an add-on when purchasing a GoDaddy Websites + Marketing Basic plan.

The latter gives you access to premium templates, a bigger library of images, and allows you to connect your content to your website domain name.

It also has features for social media and email marketing, as well as ecommerce platforms to sell products and services, and is available as an app on the Apple and Google App Stores.

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GoDaddy is competitively-priced when it comes to the website builder market. It costs new users just £4.99 per month to get started with the platform’s Basic plan.

For a comprehensive breakdown of the platform’s pros and cons, read our full review of the GoDaddy website builder.

How good is GoDaddy for building websites?

Our expert research into the best website builders for small businesses found that GoDaddy is one of the easiest-to-use website builders available on the market.

It came in second place in this category, scoring an impressive 4 out of 5. 

An easy-to-use website builder with good support for beginners
  • Free plan Yes
  • Price from £6.99
  • Great value for money
  • Excellent SEO support
  • Quick and easy to create a website
Summary GoDaddy is known for making it easy for small business owners with little or no website building experience to start growing their business online. Whereas most website builders focus on giving users absolute freedom to create whatever type of website they desire, GoDaddy gets that for a website to be successful online, it needs to be optimised to ensure you're driving as much business as possible. Prices range from £6.99-£12.99 per month for a website.
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The platform is really user-friendly thanks to its design-assisted format and has also shown marked improvement on its design functionality (as the new GoDaddy Studio indicates).

We think it’s a great choice for early-stage businesses and startups, and comes with all the must-have features which are necessary for success.

GoDaddy scored highly in our latest round of website builder testing – but what if you’re setting up an online store? Read our expert guide to the best ecommerce website builders for small businesses. is reader-supported. If you make a purchase through the links on our site, we may earn a commission from the retailers of the products we have reviewed. This helps to provide free reviews for our readers. It has no additional cost to you, and never affects the editorial independence of our reviews.

Written by:
Helena Young
Helena is Lead Writer at Startups. As resident people and premises expert, she's an authority on topics such as business energy, office and coworking spaces, and project management software. With a background in PR and marketing, Helena also manages the Startups 100 Index and is passionate about giving early-stage startups a platform to boost their brands. From interviewing Wetherspoon's boss Tim Martin to spotting data-led working from home trends, her insight has been featured by major trade publications including the ICAEW, and news outlets like the BBC, ITV News, Daily Express, and HuffPost UK.

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