Wix Pricing 2023: Find a Wix pricing plan for your business

Wix’s premium website plans without branding start from an affordable £7.50 per month, and its ecommerce plans from £14 per month. According to our first hand user testing, Wix is the best website builder on the market thanks to its cheap pricing and wealth of features, making it a fantastic option for small business users.

Regular deals and discounts mean you can frequently save on the headline costs. For example, you can get 10% off with the code “GET10!”. Wix also offers very generous discounts when you opt for longer plans. On its most expensive Business Elite plan, you can save up to £120 if you opt for the 12 month plan. If you want to find smart ways to save with Wix, we highly recommend reading until the end to find out what offers you can take advantage of.

Don't forget, Wix offers very generous discounts if you opt for longer plans. You can save up to £1,872 if you opt for the 3-year plan! (Savings depend on the pricing plan level and length.)

Wix website pricing plans – which one is best for you?

The table above gives you a full breakdown of the features and allowances available on each of Wix’s five Website pricing plans, as well as its Enterprise option, for which you'll need a bespoke quote.

What's included in your plan?

On the Core, Business, and Business Elite plans, you can use one of Wix’s over 800 templates to build and launch a professional-looking website that’s entirely free from Wix branding.

It's important to note here that the Core, Business, Business Elite, and the Enterprise plans all offer eCommerce functionalities, but the Light plan doesn't.  So if you want to launch an online store, you’ll have to choose one of the Wix online store plans (more on those below). If you go for one of the eCommerce plans, you'll have access to a bounty of features to help you make your online store a success, including:

• Up to 50,000 products to showcase on your site
• Abandoned cart recovery
• Multi-channel selling including socials (such as Instagram)

Each Wix ecommerce plan comes with these features, however there are key differences between each package that are important to recognise, particularly when you are considering what plan is most suitable for your ecommerce business.

Is Wix good value for money?

As for pricing, Wix is certainly great value. Wix eCommerce plans range in price from just £14 per month to £119 per month. By comparison, our second ranked ecommerce platform, Shopify, charges from £19 – £259 per month for its ecommerce plans (or £25 to £344 if you're choosing to be billed monthly, rather than annually).

We've carefully assessed each of Wix's website builder and ecommerce plans and highlighted the standout features that make the platform such good value for money for small businesses. This will give you a clear idea of the reasoning behind our value for money scoring of 3.4 out of 5 for Wix.

Light – £7.50 per month

This is as basic a paid plan as you're going to find in the website builder market – it allows you to change your free Wix URL (username.wixsite.com/siteaddress) to your own domain name, which is of course super handy to maintain professionalism. All for just £7.50 per month – plus you can get 10% off using our code ‘GET 10!'.

However like the free version of Wix, it still imposes severe limitations on what you can do with the platform. You only get 2GB of storage space, 2 collaborators, and just 30 minutes worth of video content on your site. This can severely limit how professional and appealing your site ends up looking, as you won't have the option of uploading that many visual supporting content.

Operating on such limited capabilities is going to cause all sorts of problems, such as website crashes and gateway timeouts.

Light – Can I have an online store?

Compared to the other Wix plans, this plan doesn't offer an eCommerce functionality so if you want to set up your online shop, you'll need to take out one of the more lucrative Wix subscriptions. Instead, you can choose the Core plan for £14 per month, or try some of the more expensive subscriptions.

Core – £14 per month

A step up from Light, but still fairly limited, Core is a great first step for those who are building a website for the first time for £14 per month.

You can create a fully customised website with no Wix ads, and use your own custom domain, free for a whole year. However, your bandwidth is limited to 2GB, so this won't be suitable for more ambitious design ideas and businesses that want to dazzle their customers with plenty of videos and photos on the site.

Despite this, we would recommend this plan for any micro business owners that want to dip their toe in the website building water – especially if you want the basics for a super affordable price.

Core- Can I have an online store?

As for the eCommerce side of things, it's great for small businesses who are just starting to sell online. The plan allows you to accept online payments securely and manage all transactions via your Wix dashboard.

It also gives you access to some, if only a few basic (hence the name) sales features. These include customer accounts for faster checkout, unlimited inventory, and collections that can be filtered, and abandoned cart recovery with push email notifications. Considering the minimal cost, and the features at your disposal, Wix's Core plan is a very solid offering compared to some of its other competitor's basic plans that are charging more for less.

Looking to hop onboard the Wix wagon? Look no further than the Core plan.

Business – £20 per month – our top recommendation

The Wix Business plan is our top recommendation for the majority of small businesses and is the platform's most popular plan.

Not only does it come with all the bells and whistles of the Core plan, including a free custom domain for one year and the removal of Wix ads. But you also get access to the Site Booster app for a year, 100GB of storage, and 10 hours of video content on your site.

You also get access to two of Wix's most sophisticated apps – the site booster and visitor analytics. Both of these features are fundamental to creating a successful business website using Wix.

Site Booster gets you ranking higher on search engines like Google (which is the point right?), whilst visitor analytics allows you to assess your website's traffic and specific page performance.

You don't however get the five star service as you do with Wix's Business VIP plan, stuck without priority customer care, only 10 video hours, and no customised reporting to help you make data-driven decisions.

The fact that Wix offers all of the same features and functions that you get with Squarespace's Business plan for a lower price, is testament to its position as our number one website builder for small businesses. With Squarespace, you'll be paying £17 per month to get access to all of the same features available on Wix's Business plan, which in comparison will cost you a slightly higher £20 per month.

Business- Can I have an online store?

On the eCommerce front, this plan is great for growing businesses that want to take their online store to the next level. Business gives you more of everything: more features, more storage, and more allowances.

Its capabilities stretch beyond domestic sales, with its multiple currency feature and advanced shipping methods – that includes end-to-end order fulfilment. These will positively affect any of Wix's users that want to begin operating and selling internationally, as they help overcome two significant barriers that online stores face. One being the ability to display costs accurately for customers in their chosen currency, and the other is the issue of receiving goods safely and securely from overseas without hassle. The difference with the Core plan, which also offers eCommerce functionaliteis, is that this plan is for SMEs that are serious about starting an online store and need a wider range of functionalities.

As well as this, your business can benefit from Wix's collaboration with dropshipping supplier Modalyst, offering inventory on up to 250 products, as well as up to 1,000 product reviews through KudoBuzz.

To find out more about Wix's apps and features, check out our Wix website builder review.

Want unlimited bandwidth and storage for your website for just £11 per month? Go for the Wix Business plan.

Business Elite- £119 per month

The VIP plan is a serious ramp up from what Wix's unlimited plan offers, and has been designed to support growing SMEs. It includes everything from the previous plans, as well as first priority support so you can skip the queues and get immediate assistance for any issues, such as site errors.

Professional logo and social media logo designs (when purchasing a yearly subscription or higher) are available, so you can present your brand to your customers in the most sophisticated way possible.

You also get much bigger allowances, with unlimited bandwidth and unlimited storage, and you can upload up to 5 hours of video content (very recently increased from 20GB of storage and unlimited hours of video content).

Business Elite – Can I have an online store?

On the eCommerce front, this plan grants you access to the full site of Wix business features, making it a great fit for ambitious businesses prepared to seize on any opportunity. You'll have access to first priority support, meaning if anything goes wrong, you can return to BAU in no time.

It also comes equipped with an unlimited dropshipping functionality and in-depth and customisable reporting. Compared to the Wix Core subscription, this is ideal for eCommerce businesses that are looking to scale.

After first priority support from Wix for all your business needs? The Wix Business Elite plan is the choice for you.

Wix free plan and free trial

It’s true – Wix has a free plan, which you can use to build and launch a website without spending a penny. It doesn’t require any card details, and there’s no obligation to ever upgrade to a premium plan.

However, while we think it’s a great way to sample all that Wix has to offer, we’d recommend moving on to a paid plan as soon as possible.

That’s because the free plan severely limits what you can do with your business website, and forces you to feature Wix branded ads and use a Wix branded URL.

Additionally, on the free plan:

• You’ll have limited customer support
• You can’t sell online
• Your storage and bandwidth are limited to just 500MB
• You won’t have access to Google Analytics

Wix's 14-day free trial

Alternatively, you can take advantage of Wix’s 14-day free trial to sample any premium plan. 

The free trial allows you to build and launch your site, and use any of the features available on your chosen plan except for accepting payments.

After that, you’ll either have to start paying or lose access to your website.

You can start your free trial with Wix here.

Wix costs: billing cycles, ongoing costs, and additional fees

As well as the plan you choose, there are a number of other factors that will affect the overall cost of your Wix website. These include:

Billing cycles

Wix offers its customers a range of billing cycles. You can choose to pay:

• Every month
• Yearly
• Two years upfront
• Three years upfront

Your decision will depend entirely on how long you want to commit to your Wix subscription for. The longer the commitment, the cheaper the plan. However, be aware that you can't transfer your actual Wix website (the template) over to another platform. You can transfer your domain, but NOT the website itself.

After you've made your decision, you can choose whichever billing cycle suits your business best at checkout.

Once you’ve paid for your subscription, you can’t then change your billing cycle until it’s run its course.

For example, if you choose the Business plan, for each billing cycle option, you’d pay:

• Monthly: £23 per month
• Yearly: £20 per month
• Two years: £16.50 per month
• Three years: £15 per month

How to get Wix for cheaper – deals and discounts

Thre are two easy ways to save money on your Wix site.

1. The first way to save on Wix right now is to use the 10% discount code “GET10!” if you're a new Wix user. You can get started with Wix for free here, just make sure to note this code and use it at checkout if you upgrade after your free trial.
2. The second way as mentioned previously is to opt for longer Wix plans to capitalise on the savings. If you're a savvy business owner, it's unlikely you'll want to use your website for less than 3 years, and that's the longest plan available on Wix. The longer the plan you choose, the higher the savings are per month and over the duration of your plan.

Savings with the cheapest plan, Core

Savings with the most expensive plan, Business VIP:

Wix Payments and transaction fees

Wix has its very own payment solution, the appropriately named Wix Payments.

Wix Payments is easy to set up, and allows you to accept credit and debit cards, iDeal, and Pay Now by Klarna.

All payments taken through Wix Payments are subjected to a 2.1% + 20p transaction fee.

In the UK, the minimum charge amount is £1.

Alternatively, Wix allows you to accept payments from a range of other payment providers. Be aware that every payment provider charges a different processing fee.

We recommend you read Wix's in-depth payment processing fees guide for more info.

Wix domain name renewal

It’s pretty much standard practice in the industry to offer a free domain name for the first year of your website builder or ecommerce plan, which then renews at the standard rate.

The cost will entirely depend on your chosen domain name extension, the number of years you select, whether or not you choose to add privacy protection, and local tax or VAT laws.

Find out everything you need to know about domain name costs in this guide.

Wix add-ons and extras

The Wix app market offers more than 300 apps and business tools that you can use to enhance the functionality of your website. Some are free, while others cost money.

Available apps include Quickbooks, Mailchimp, Google Ads, HubSpot, and more. You can check out the full range on the Wix app store.

Wix and our value for money cost comparison

Following our latest round of product testing at the end of 2022, we awarded Wix a score of 3.4 out of 5 for value for money.

This is a respectable score, although it does put Wix behind some of the market-leading competitors like Squarespace and Shopify on this front.

If you're missing WordPress in this section, you can take a close look at how it compares to Wix in terms of pricing and features in our dedicated guide to Wix vs WordPress.

Wix pricing: in summary

Wix is the best website builder on the market, and although it may not be the cheapest, it does slightly undercut some of its main competitors, and it certainly offers good value for money.

To summarise, below are all of Wix's pricing plans:

• Wix free plan – £0 per month
• Wix Light plan – £7.50 per month
• Wix Core plan  – £14 per month
• Wix Business plan – £20 per month
• Wix Business Elite plan – £119 per month
• Wix Enterprise plan – Bespoke quote

Wix premium web building plans start at a very reasonable £7.50 per month, and online store plans from just £14 per month – this means it's at least a few pounds cheaper than its closest competitors Squarespace and Shopify.

We conclude that based on the abundance of features you get for the price point, Wix is undoubtedly a good-value web-building product.

The free plan is a great way to get a taste of Wix risk-free, but we’d recommend upgrading to a premium plan as soon as possible if you want to see what Wix really has to offer.

Remember, there’s a 14-day free trial for all premium plans. You can try any of them out, and cancel if it doesn’t seem like the right fit for your business.

Wix are also offering a 10% off to all new users with the code “GET10!“.

Why not sign up for a free trial with Wix today?