Based on our first-hand user testing, we found that one of the best website builders is Wix ADI. It offers flexibility and an intuitive interface, which makes it easy to play around with sites the generative AI creates. A plus is that you can easily switch back and forth between Wix’s ADI and its standard website editor. It also has a wide range of apps that can quickly get your website ready to go live on the internet.
- Wix ADI – Best overall AI website builder
- Framer AI – Best for inbuilt generative AI
- Hostinger – Best for creating a secure AI website
AI is here to change the way we think about and use automation. From taking over mundane and repetitive tasks to helping spark your inspiration, AI is revolutionising the way businesses operate. Now, with the help of AI, you can hit the ground running and set up your business website in a matter of minutes.
We’ve scouted the market for the best AI website builders. We’ve tested them based on their functionality, how accurately they can translate prompts into website prototypes, customisation, as well as their price.
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Framer AI | CodeWP.ai | |||
BEST FOR Top AI website builder | BEST FOR Inbuilt AI generation | BEST FOR Creating a secure AI website | BEST FOR Ecomermce businesses | BEST FOR Web developers, designers, and agencies |
Price £9-119 per month | Price £0-16 per month, per site | Price £2.59-8.99 per month | Price £4.99 -13.99 per month | Price £0-28 per month |
AI Features
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Free plan | Free plan | Free plan | Free plan | Free plan |
Free trial | Free trial | Free trial | Free trial | Free trial |
Which are the best AI website builders?
We’ve tested five AI website builders to help you choose the right one for your business. We’ve assessed how good they are at translating prompts into a website prototype, how easy they are to customise, and how user-friendly they are. Below is a breakdown of each builder:
🖥️ 1. Wix ADI
Best AI website builder
Based on our first-hand user testing, our favourite AI website builder was Wix ADI. With an easy and intuitive setup, you don’t need to know much about AI to get a website prototype in minutes. All you need to do is provide a couple of details about your company, select the features you want to include, and pick a theme. The best part is that you can easily switch to the standard Wix editor directly from ADI, allowing you to tweak the prototype created by ADI However, you can’t switch from the normal Wix editor to Wix ADI – it’s just a one way street.
During our independent research, we also found Wix to be the easiest website builder to use.
Wix ADI has its own stock photos and is linked with Unsplash, which makes it really simple to set up the visuals of your website without worrying about copyright infringement. You can also easily set up buttons to include a web address, a document, email, phone, or PayPal donations. Wix ADI also guides you through optimising your website’s SEO.
Recently, Wix also introduced Wix Studio, adding to its arsenal of web-building AI features. Wix Studio comes equipped with Responsive AI, which with the click of a button lets you generate fully-responsive layouts for your designed, automatically fitted into every screen size. This makes your site more user-friendly, boosting your brand’s reputation. You can also add advanced animations without writing code to create a visually engaging and dynamic experience. Working in a team? Wix Studio also lets you develop your site collaboratively as you can edit the site at the same time as others.
Overall, it’s a great AI solution for beginners who want to save time and money when creating a website. However, based on our testing, we found the website still looks pretty basic and very much like a template. Therefore, if you want your website to look unique, you’ll need to invest more time customising it before it’s ready to go live. Nevertheless, Wix will soon release its AI Site Generator and will be collaborating with ChatGPT, so watch this space as Wix strengthens its AI muscle.
This was the output Wix ADI produced when we were creating our website prototype
- Quick setup – you just need to give a few details about your business and WixADI will set up a prototype website in minutes
- Intuitive interface
- Mobile-friendly changes
- Customisation is limited (standard Wix editor is more powerful)
- Prototype still looks a lot like a template, so a lot of work is needed to make the website look unique
- Apps menu is relatively limited compared with the standard Wix editor
Wix ADI Pricing
The great part about Wix ADI is that it’s not a separate product – you can access it from any of Wix’s subscription plans. Here’s a breakdown of what each plan offers:
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Free plan | Wix Light | Wix Core | Wix Business | Wix Business Elite |
Price Free | Price
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Features
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Free trial? | Free trial? | Free trial? | Free trial? | Free trial? |
🖥️ 2. Framer AI
Best for inbuilt AI generation
Most AI website builders will only allow you to translate prompts into a whole website prototype, rather than use AI to tweak specific bits and pieces of the site. This is not the case with Framer AI.
You start out with a prompt that Framer will convert into a website prototype, giving you both a mobile and desktop version. You can then ask it to generate specific bits of your site, from copy to the visuals. This saves you an extra amount of time as you can just redo segments of the website until you’re happy with the result.
For an extra layer of functionality, Framer also integrates with popular third-party apps, including YouTube, Lottie, Eventbrite, SoundCloud. Although we found the website prototype to be very basic during our tests, you can easily rewrite your prompt until you get an output you’re satisfied with.
You can publish a site for free, or you can upgrade to a Basic plan, which will give you access to your own hosted personal site with a custom domain and a Content Management Software (CMS). Just like Wix, you can migrate projects across platforms. If you’ve used Figma before, you can carry over a project from Figma to Framer.
Framer AI output for our website prototype
- Just like Wix, Framer AI has an intuitive interface that makes it easy for beginners to navigate
- It’s very speedy, so it can quickly translate your prompt into a website prototype in seconds
- Handy collaboration features allow teams to work together on a website in real time, enhancing productivity
- Limited customisation, so you’re stuck with a website that looks a lot like a template
- You’ll need to invest money in a subscription to get a more functional AI website
Framer AI pricing
Framer AI lets you pick from four of its pricing plans. Here’s a breakdown of each:
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Free | Mini | Basic | Pro |
Price £0 per month, per site | Price £4 per month, per site | Price £12 per month, per site | Price £16 per month, per site |
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You can start by trying out Wix ADI, which is our top-rated AI website builder.
🖥️ 3. Hostinger AI Website Builder
Best for creating as secure AI website
Hostinger is one of the cheapest website builders, and it’s making big strides in AI.
Its AI website builder is equipped with a generous host of tools, including a content writer , a logo maker, and a heat map analysis. This means its AI website builder goes beyond just translating a prompt into a website prototype. The best part is that its AI tools are included with all web hosting plans, so if you already use Hostinger, you don’t have to worry about increasing your spend.
However, when we tested Hostinger, we thought its output was pretty basic and lacking when compared with other AI website builders like Wix or Framer AI. Text was overlapping, the pictures were unrelated to the prompt, and it looked way too basic to be a site that could go live on the internet. It also doesn’t allow you to switch templates, limiting your creative flexibility. If you’re willing to put in the time to customise it and build it up to your liking, you’ll end up with a very secure website.
A plus is that Hostinger offers various security features, including unlimited Secure Socket Layer (SSL) certificates, cloudflare-protected nameservers, and automatic backups. All of this is great for building trust with your customers, which is key when you consider that many of your clients could be worried about how AI processes data.
Hostinger’s output for our website prototype
- Great security offering, including SSL certificates
- Wide range of AI tools, including heat map analysis
- Integrated into Hostinger’s pricing plans at no extra cost per plan
- Very limited creative capability as the output is very basic
- Doesn’t offer a free plan
- Can’t switch templates
Hostinger pricing
Hostinger lets you pick from three of its plans: single, premium hosting, and business.
Premium | Business | Cloud Startup |
Price £2.59 per month | Price £3.99 per month | Price £8.99 per month |
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Try Hostinger | Try Hostinger | Try Hostinger |
🖥️ 4. GoDaddy AI builder tools
Best for ecommerce businesses
Although GoDaddy doesn’t have a full fleshed AI website builder offering, it has AI tools that you can easily integrate into the website builder if you’re taking out (or already have) a subscription. You’re also spoilt for choice when it comes to integrating GoDaddy’s tool into your website building process.
You will have access to an AI text creator and a ChatGPT integration. This is great for business owners who are not natural wordsmiths, or want to save time on copywriting. You can also use its online store product descriptions which do what it says on the tin – it writes up product descriptions for your inventory so you don’t have to. During testing, we found we still had to tweak some sentences and words to fit our target audience, but it did save us a lot of time.
GoDaddy also has other useful AI builder tools, but these won’t always be relevant when you’re building a website. For instance, its Small Business Generative AI Prompt Library can help business owners with content creation, which includes creating marketing ideas, fleshing out content calendars, and even responding to a difficult customer. These scenarios will only really be relevant once your website is set up and you’ve started interacting more with customers. In other words, it’s not that they’re not useful, just not during the early stages of your new site.
GoDaddy’s Small Business Generative AI Prompt Library
- Quick and easy way to integrate generative AI into GoDaddy
- Describes your inventory, helps you to get your products out quicker
- Good fit for marketing teams that want to use AI in their company’s website
- Helps you come up with a domain name that’s optimised for SEO
- Not a fully equipped website builder, just a range of AI tools
- More time-consuming to build a full website than others, like Wix or Hostinger
- Need to take out a subscription to make use of AI tools
GoDaddy Pricing
GoDaddy lets you choose from four different plans: Basic, Standard, Premium, and Ecommerce. Here’s what you’ll get with each:
Basic | Standard | Premium | GoDaddy Ecommerce |
Price | Price | Price | Price |
Features
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Try GoDaddy | Try GoDaddy | Try GoDaddy | Try GoDaddy |
🖥️ 5. CodeWP.ai
Best for web developers, designers, and agencies
If you’re looking for an advanced website building solution, CodeWP.ai might be the right option for your business.
It’s designed for WordPress wizards who want to automate code creation and don’t want to get caught up in the commas and punctuation of writing up HTML or JavaScript. CodeWP.ai enables users to create custom WordPress-coded solutions with minimal to no effort. All you have to do is provide a prompt and you’ll be able to generate efficient WP_Queries, functions of all types, hook into WooCommerce filters and actions, and more.
The downside is that you do need to be fairly familiar with how WordPress works, which means there’s a high barrier to entry for beginners. It’s not as intuitive as the drag-and-drop interfaces of Wix ADI and Framer.
CodeWP.ai prompt
- Support for WooCommerce, Java Script, and other popular plugins
- Streamlined workflow for complex tasks
- A fitting time and cost-saving solution for developers
- May require some familiarity with WordPress development so not a fitting option for beginners
- It may occasionally require some manual code tweaking
- Doesn’t create a website in one go like Framer AI or Wix ADI can
CodeWP.ai pricing
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Free | Pro | Agency |
Price £0 per month | Price $12, per month (about £9) | Price $36 per month (about £28) |
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What are the best AI tools for website building?
If you’re already keen on your website building platform, there’s a couple of add-ons that you can easily plug-in without leaving your chosen software. We’ve picked out a couple based on which tools integrate easily with content management platforms and that cater to crucial aspects of website building, like SEO. Here’s a couple that we thought would be useful to get your hands on:
Shopify Magic
In a few areas of Shopify, you can use automatic text generation to help with copywriting. Using AI technology, Shopify Magic takes information that you provide to produce suggestions for content, such as product descriptions, email subject lines, and headings for your online store. This is a great option for Shopify users and, in some ways, a replacement for ChatGPT for e-commerce businesses. Shopify Magic also was recently updated so now you can optimise your emails by generating compelling subject lines and content. Coming soon, you’ll also be able to access Smart replies meaning you can review, edit and respond to live chat inquiries instantly through your Shopify Inbox.
SEOPress
SEOPress makes WordPress SEO-friendly. It has lots of features and options that make it worth the money. Based on our first-hand user testing, we found it’s very easy to install, set up and use. It has a WooCommerce integration, Google Local Business, Google XML Video Sitemap, and Google Structured Data types. This means it’s a great option for WordPress users that want an accessible and user-friendly SEO optimisation tool.
Midjourney
This can be a fantastic source of inspiration for your page designs or for the small creative elements that give a website its personality. All you have to do is create an account on Discord (if you don’t already have one) and join the Midjourney channel. Based on your prompt, the chat will produce images. The handy part is that it only takes 60 seconds and you can get different variations of the one request.
However, we recommend taking out a subscription because, when we tried using it, the platform was really busy and asked us to ‘come back tomorrow’ to try again. The risk here is that Midjourney is a public access source on Discord, which means everyone can see the images you’ve asked the system to produce. This means you won’t really have ownership over them and they can easily be taken by other websites. You’ll have intellectual property rights with a paid membership, however.
ChatGPT
ChatGPT can be incredibly useful for coming up with the copy needed to fill up your website. You can give it a prompt and it will automatically write text that can be used for your ‘About Us’ section or for your ‘Our Mission’ page. In addition to this, if you’re struggling to come up with a name for your business, ChatGPT can help you here too! Just like with website builders, it’s likely you’ll have to refine the outcome until you’re completely happy with it.
Our methodology
As a content creator, we know you’ll want to find a strong set of reliable tools that can genuinely make your life easier. This is why our team of independent researchers conducted an in-depth dive into the best AI tools out there. We created numerous AI-generated websites to gain an insight into what the tools are like and which ones are best. We then compared them based on user friendliness, complexity of the output, cost, and speed of generation, accounting for all the paint points you might encounter as a creator.
Verdict
Based on our website prototypes, our first-hand user testing shows that Wix ADI is the best AI website builder that you can currently get your hands on. It is flexible, intuitive, and, best of all, you can migrate your project to the standard Wix editor for additional customisation. It’s a great option for beginners or for anyone who wants to avoid hours spent tweaking and changing a template on a traditional website builder.
The great thing about AI is that it can perform numerous functions for very different people. If you’re an advanced website developer, consider taking a look at CodeWP.ai. On the other hand, if you’re looking to integrate some tools without the full immersive AI website builder experience, consider using tools like ChatGPT or SEOPress.
While some business owners may be sceptical about the use of artificial intelligence, our testing has shown you can easily set up a website in a matter of minutes. Therefore, if you want to boost your productivity and reach your customers faster, using an AI website builder might be the next step towards achieving business growth.
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