Best AI Website Builders & Tools: Revolutionising Web Design

What can you do with Wix’s AI?

We have ranked Wix as our number one website builder for small businesses, and now it’s taking the top spot for its fantastic AI tools as well.

Its standout AI feature is Wix Astro – a chatbot-like business assistant that offers a chat-based interface for managing your site and business tasks in natural language.

Wix Astro scores highly for being conversational and being able to handle complex tasks, like sales analysis, search engine optimisation (SEO) insights or writing blog posts just by chatting, without having to hunt for settings or dashboards.

For example, I set up a fictional cat café business and asked Wix Astro to generate a blog post to announce the café’s grand opening. After typing in just a paragraph of the blog’s context, I was impressed with how quickly the post was generated and the warm and friendly language it incorporated into the copy.

Wix Astro provided a simple and engaging blog post in seconds. Source: Startups.co.uk

The downside, however, is that Wix Astro isn’t available on the platform’s design editor, so I wasn’t able to ask for help if I was stuck on anything.

As for its other AI features, I particularly enjoyed its image generation tool, especially as it gives you the option to choose from multiple different styles, including photo, illustration, 3D, painting, sketch, cartoon and more. As with AI image generation in general, it’s important to be as specific as possible in your prompt so you can get the result you want.

Wix’s AI image creator can generate an image in seconds based on the information you provide. Source: Startups.co.uk

That being said, while Wix’s AI generator builds nice layouts, they tend to be template-focused and manual editing is still needed if you want to fine-tune your branding or layout adjustments.

What can you do with Squarespace’s AI?

If you’re looking for AI assistance for design, then we recommend Squarespace for this reason.

When setting up a website, the platform’s Blueprint AI feature offers a guided design process. It will ask you a few questions about what your business is, what your goals are (e.g. selling products, getting appointments, sign-ups, etc.) and the style you’re going for.

Squarespace’s Blueprint AI guides you through your website’s design and layout, giving you control over what to include. Source: Startups.co.uk

From there, it automatically generates a fully structured website – complete with layouts, suggested content, design themes and AI-generated images that match your brand’s tone.

Blueprint AI suggests different themes, fonts and colours, based on your brand’s personality. Source: Startups.co.uk

Additionally, I liked that it offers AI-generated copy to help fill in key parts of the site – making the whole process faster and giving me a great baseline to edit and make my own.

Blueprint AI creates full webpages, complete with colours, fonts, and AI-generated copy, based on your brand’s personality. Source: Startups.co.uk

However, compared with Wix, I found that Squarespace’s AI features were quite limited. It doesn’t have its own standalone image generation tool, and most of the AI-generated visuals are only available during the initial setup with Blueprint – not something you can prompt or customise later.

What can you do with Hostinger’s AI?

We’ve dubbed Hostinger as the most beginner-friendly AI website builder, as it offers the quickest and easiest setup. At the beginning, it asks you to input your business name and a few words on what you’re all about.

It will also give you a rating of how detailed and accurate your business description is, so that it can give you the best possible outcome based on your prompt.

Hostinger’s AI website builder will ask you to describe your business so that it can create the best-matched website design. Source: Startups.co.uk

I was impressed with Hostinger’s ability to build a full website layout – complete with pages, text and visuals – from just a simple prompt.

Hostinger was able to create a fully designed website purely based on the description of my business. Source: Startups.co.uk

Moreover, its AI features are easy to find within its editor. You simply click “AI tools” on the menu, and it displays a list of everything it has available. With this, you can find its AI image generator, blog writer, SEO assistant, logo maker and more. Its AI assistant, Kodee, can also be accessed if you need any help while designing your website.

Hostinger’s AI features can easily be located within its editor. Source: Startups.co.uk

However, full access to these tools is quite limited with Hostinger’s free trial, and the platform doesn’t offer a free plan full-time. You are only given a few credits to use the AI features and, once they run out, you have to choose a paid plan to continue using them.

It puts a bit of pressure on users to upgrade early, which might not suit those who want to explore at their own pace.

What can you do with Shopify’s AI?

Shopify is all about providing a platform for ecommerce businesses and online stores to launch, manage and grow their sales with ease – and its AI features are built with that goal in mind.

Known as Shopify Magic, you can access the platform’s AI website builder through the Online Store section. Similar to Hostinger, it will ask you to describe your business in a few words so that it can generate tailored designs.

Once I chose the theme I wanted, Shopify’s AI assistant, Sidekick, offered a step-by-step to-do list of what I needed to do next — from naming my business and adding my first products to setting up payments and customising my domain name. It also had an AI chatbot function that allowed me to ask questions and get assistance.

Shopify’s AI assistant takes you through a step-by-step guide on setting up your ecommerce store. Source: Startups.co.uk

But while finding this tool useful, it wasn’t something that popped up straight away, meaning I was left to figure out Shopify’s editor on my own. It would have been helpful if Sidekick had been more front-and-centre during setup, especially for beginners who might feel a bit overwhelmed navigating everything for the first time.

Shopify’s AI design outcome wasn’t fully accurate with what I provided on the prompt. Source: Startups.co.uk

In terms of the design outcome, it wasn’t wholly accurate with what I used in my prompt. For example, I described a fictional skincare dropshipping business, but the result I got on one of my design options included a section showcasing lipstick products.

Still, what I liked most was its AI-powered product description. By using just a couple of words and information about a product, it was able to offer me a fully-fledged description that sounded polished, on-brand and ready to publish.

Shopify Magic can generate a full product description from basic information about a product. Source: Startups.co.uk

What can you do with GoDaddy’s AI?

GoDaddy also offers a good range of AI features within its website builder platform and it’s also super beginner-friendly.

As with Hostinger, GoDaddy’s Airo tool will ask you to describe your business in a few words and generate a ready-made website based on that description. Moreover, if you’re not happy with the design or layout it gives you, you have the option to choose from other alternatives available.

You can choose from other templates if you don’t like the one you’re given. Source: Startups.co.uk

However, what stood out among other platforms was GoDaddy’s AI social media marketing tool. When navigating its marketing features, the platform’s AI recommended my next best action, which was to create my first social post.

From there, I was taken to an easy-to-navigate social post tool, where I could create my first social media post for Facebook, Instagram and Google Business Profile. Airo will suggest what copy to use based on the theme you’re going for (e.g. website promo, email sign up, educational, etc.) and what tone you want to use.

I found this to be a standout feature as the copy suggestions weren’t just generic – they were tailored to the exact goal and tone I selected.

Airo generates a social media post based on what you’re promoting and the tone of your message. Source: Startups.co.uk

Additionally, GoDaddy’s social media scheduler uses AI to create a content calendar based on business type, goals and preferred posting frequency. This can be super handy if you’re new to social media marketing and need something to guide you with what to post and when.

Airo automatically creates a social media content calendar with suggested posts and frequency. Source: Startups.co.uk

But while Airo generates fast results, the designs and layouts can feel a bit basic and less flexible compared with platforms like Wix or Shopify. Also, if you’re running a larger store, GoDaddy’s AI doesn’t offer the same level of support for sales or inventory optimisation as Shopify does.