BigCommerce pricing 2021: what will it cost to build your online store with BigCommerce?

BigCommerce can offer a great return on investment to scaling ecommerce businesses thanks to its top-notch sales features and support, but Is it worth it for your business?

Our experts

We are a team of writers, experimenters and researchers providing you with the best advice with zero bias or partiality. This article was authored by:
0 out of 0
Price
Plan main features

Standard Plan

Plus Plan

Pro Plan

Enterprise Plan

£22 per month

£59 per month

£223 per month

Custom

Coupons and discounts
Reporting tools
Multi-channel selling

Customer groups and segmentation
Abandoned cart recovery
Stores credit card details

Google customer reviews
Product filtering
Custom product filtering

Express routing, priority support, and customer success management
API (application programming interface) support
Custom sales limit

One of the most advanced ecommerce platforms around, BigCommerce is also one of the priciest.

Its plans range in price from around £22 to £223 per month. That’s a lot when you compare it to something like Wix, whose most expensive ecommerce plan is £22 per month, but it’s roughly comparable to Shopify (20 to £211 per month), which is, unlike Wix, an ecommerce-specific platform. Plus, you can start your 2022 ecommerce strategy early and get two months completely free, by purchasing a plan before January 31.

However, it justifies those prices with best in class sales features and support, scoring an impressive 4.6/5 for its sales features in our most recent round of in-depth research and product analysis. This makes it a great investment for scaling ecommerce businesses that shift a lot of stock.

We’re going to look at exactly what features you’re getting for your money, break down its monthly costs, and see how its prices stack up against its nearest rivals to see if BigCommerce is worth the price for small businesses.

4.2 out of 5
  • Website features
    3.5
  • Sales features
    4.6
  • Design flexibility
    4.0
  • Value for money
    3.0
  • Help and support
    3.9
  • Ease of use
    3.3

BigCommerce pricing overview

BigCommerce offers three pricing plans in its Essentials range, as well as custom pricing for enterprise customers. As this is really only suitable for very large ecommerce businesses, we’re going to focus on the three main plans.

There's no denying that BigCommerce does appear expensive when compared to other leading ecommerce platforms on the market (more on this below). But if you're a business that's serious about online selling, you can rest assured you'll get what you pay for with BigCommerce.

Of all the online stores we tested, BigCommerce came out on top when it came to sales features, with our research team scoring it a solid 4.6 out of 5 (0.1 higher than Shopify).

These features include support for selling across multiple sales channels including Amazon, eBay, Facebook and more. As well as an industry-leading best inventory management system, and the ability to send transactional emails. That’s why we named it our best ecommerce platform for multi-channel selling.

You can find a full review of the BigCommerce platform here

BigCommerce has tons of generous deals on for new users, including a special end of year offer to start your 2022 ecommerce strategy with style.

Get two months completely free by purchasing a plan before January 31.

BigCommerce pricing plans

Included in all plans

 StandardPlusProEnterprise
No additional transaction fees0%0%0%0%
Products, file storage, and bandwidthUnlimitedUnlimitedUnlimitedUnlimited
Staff accountsUnlimitedUnlimitedUnlimitedUnlimited

Sales channels

Online storefront
Point of sale
Amazon/eBay
Facebook/Instagram
Google Shopping

Features

Mobile responsive website
BigCommerce mobile app
Page builder
Single-page checkout
Apple Pay, Google Pay, Amazon Pay
Coupons, discounts, and gift cards
Multi-currency
Real time shipping
Professional reporting tools
Built-in blog
Product ratings and reviews
Free sitewide HTTPs and Dedicated SSL
ShipperHQ shipping rules engine AvailableAvailableAvailableAvailable
Customer groups and segmentation
Abandoned cart saver
Persistent Cart
Stored credit cards
Google customer reviews
Product filtering
Custom product filtering
Price lists
Unlimited API calls
Online sales per year (calculated on a trailing 12-month basis)Up to £36,000Up to £129,700Up to £290,000Custom

Service and support

24/7 tech support (phone, chat, and ticket)
Express routing, priority support, and customer success management available
API Support

Payment processing

No transaction fees to use leading payment gateways
(Optional) Special credit card rates from PayPal 1.85% + £0.18
per transaction
1.80% + £0.18
per transaction
1.75% + £0.18
per transaction
1.55% + £0.18 or lower
per transaction
Multiple payment methods
(Optional) Special credit card rates from Barclaycard1.75% + £0.15
per transaction
1.75% + £0.15
per transaction
1.75% + £0.15
per transaction
Custom pricing

Check out BigCommerce’s pricing plans here.

Which BigCommerce plan is right for my business?

BigCommerce automatically upgrades you when you reach the threshold trailing 12-month sales volume (see explanation below) for your plan. For example, if you’re on the Standard plan, and your online store surpasses £36,000 in yearly sales, you’ll automatically move on to the Plus plan.

You just need to choose which plan to start with based on your current sales volume.

Standard – £22 per month

The Standard plan is the simple, affordable option for anyone who wants to just set up an online store and get started. With a £36,000 limit on yearly sales, it’s only suitable for small online businesses with a relatively low monthly sales volume.

Plus – £59 per month

The main difference between the Standard and Plus plans is that the latter offers more marketing support to help ambitious online businesses scale and increase conversions. With a yearly sales limit of £129,700, it’s great for growing businesses.

Pro – £223 per month

The Pro plan has everything you need to grow a large ecommerce business with a very generous annual sales limit of £290,000. It also offers advanced features like Google customer reviews, product filtering, and custom product filtering, which make it easier for customers to find what they’re looking for on your site.

Enterprise plan – custom pricing

Includes price lists, unlimited API calls, and a custom sales limit depending on your needs. Only really suitable for large, global, online retailers who want a VIP package.

How is the trailing twelve month sales volume calculated?

BigCommerce calculates your sales volume as “your total sales, including tax, from eligible orders processed over the last 12 months”.

The trailing total is updated on the first day of each month, which helps to eliminate seasonal spikes, so you won’t be penalised for having a busy December but a poor January.

You can keep track of your sales volume and order count in the Account Summary section of your settings under Plan Summary > Store History.

Can I use BigCommerce for free?

BigCommerce doesn’t have a free plan, but it does offer a 15-day free trial. You can get started building your ecommerce website without supplying credit card details. At the end of the trial period, you either choose a plan and start paying or lose access to your site.

BigCommerce costs: billing cycles, ongoing costs, and additional fees

Billing cycles

BigCommerce is unusual amongst website builders and ecommerce platforms in that it displays its pay monthly prices. And, while it offers an annual subscription option on its Plus and Pro plans, you have to pay month by month on the Standard plan, and unlike most of its rivals, there’s no option for a two or even three year subscription.

The table below shows the breakdown of how much you’ll be paying on each plan and billing cycle.

PlanStandardPlusPro
Monthly £22 per month£59 per month£223 per month
Annual N/A£54 per month£203 per month

If you do opt for an annual subscription, you’ll have to pay the full amount up front. So, if you’re on the Plus plan, you’ll pay: £54 x 12 = £648. This doesn’t include VAT.

BigCommerce credit card rates and transaction fees

BigCommerce allows you to choose from 65 global payment providers that you can use without incurring any additional transaction fees. Compare this to Shopify pricing, which does charge extra for using a third-party payment provider, and has more expensive card rates on every comparable plan.

All BigCommerce plans come with pre-negotiated special credit and debit card processing rates in partnership with PayPal powered by Braintree. The more advanced your plan, the lower your transaction fees.

However, if you qualify, you can choose Barclaycard Smartpay to take advantage of the lowest card rates on any plan.

BigCommerce’s rates per plan are as follows:

 StandardPlusPro
With PayPal powered by Braintree1.85% + 18p per transaction1.85% + 18p per transaction1.85% + 18p per transaction
With Barclaycard Smartpay 1.75% + 15p per transaction1.75% + 15p per transaction1.75% + 15p per transaction

Additional costs

The only other ongoing cost with BigCommerce is likely to be subscriptions to paid for apps and extensions from its Ecommerce Apps Marketplace.

There are hundreds to choose from – everything you need to support marketing, shipping, and customer support as your online store grows. Some are free, but the more advanced ones can cost anything from a few pounds to hundred of pounds a month depending on your requirements.

However, unlike Shopify, nearly everything you need to grow your online store is included as an in-built feature, so you won’t have to rely on costly third-party apps.

How do BigCommerce’s prices compare to other ecommerce platforms?

0 out of 0
Best for
Overall Score
Based on our in-depth research and user testing
Pricing
Visit

All-round ecommerce platform for small businesses

Best range of apps and extensions

Best for ease of use and great design

Best value – start selling for free

Best sales features

Creating a simple online store

4.8
4.6
4.6
4.3
4.2
3.9

£13-£22 per month

£20-£211 per month

£15-£30 per month

Use code “STARTUPS10” to receive a 10% discount on all Squarespace plans

 

£0-£54 per month

£22-£216 per month

£19.99 per month (first term savings available)

BigCommerce is, along with Shopify, the most expensive ecommerce platform reviewed by our team of researchers.

However, GoDaddy, Wix, Squarespace, and Square Online are all website builders with ecommerce capabilities rather than ecommerce platforms first and foremost. This means they can’t compete with the likes of BigCommerce and its nearest rival Shopify on the depth and quality of their sales features.

BigCommerce’s plans might start in price from where Wix’s end in price, but if you want a platform that’s going to support a rapidly scaling ecommerce business, BigCommerce is the way to go.

Even if you start small, if you know you’re eventually going to be growing your online store and having to fulfil a significant number of orders, we’d recommend starting with something like BigCommerce from the beginning. That way you don’t risk outgrowing the platform and having to migrate to a different one at a later stage.

Summary

BigCommerce might be pricey, but it’s designed its ecommerce platform from the ground up to support growing online stores. It was our researchers’ top choice for multi-channel selling, scoring a reputable 4.6/5 for its sales features in our latest round of research.

Multi-channel selling and excellent sales features are essential in this day and age, and it’s great that pretty much everything you need is included as an in-built feature, meaning you won’t have to pay for third party apps.

It offers a number of plans, which automatically upgrade when you reach the online sales threshold. Whilst this makes pricing more predictable, some may find it frustrating that they can’t choose to stay on a cheaper plan.

It also features very competitive credit card rates and a choice of dozens of payment providers, so you can find the most economical setup for your business.

And while our researchers rated BigCommerce bottom for value for money, this was in comparison to the likes of Wix and Squarespace, which are very affordable, but don’t offer equivalent support for rapidly scaling ecommerce businesses.

So, if you’re an ambitious online store that’s likely to achieve a high monthly sales volume of anything up to £290,000 (and beyond if you upgrade to custom Enterprise pricing) BigCommerce could be the platform for you.

Why not visit BigCommerce to find out more about what is offers growing businesses and ecommerce stores?

BigCommerce pricing and costs: FAQ

Does BigCommerce charge fees?

Unlike many ecommerce platforms, BigCommerce doesn’t charge transaction fees when using most major payment providers. It does charge credit card rates of between 1.75% + 15p and 1.85% + 18p depending on your plan and payment provider, which is lower than Shopify.

Is BigCommerce or Shopify better?

Both BigCommerce and Shopify offer excellent sales features and support for growing ecommerce businesses. BigCommerce is marginally more expensive than Shopify, but it has a much better selection of in-built tools and it doesn’t impose additional transaction fees for using third-party payment providers. The cost you save from not paying transaction fees can add up to significant savings in the long run.

Can you upgrade if you’re not at the 12-month sales volume limit?

Yes, you can upgrade at any time to take advantage of the more advanced sales features offered on the Plus and Pro plans.

Henry Williams headshot
Henry Williams Content Manager

Henry has been writing for Startups.co.uk since 2015, covering everything from business finance and web builders to tax and red tape. He’s also acted as project lead on many of our industry-renowned annual indexes, including Startups 100 and Business Ideas, and created a number of the site’s popular how to guides.

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