24. Novai: fighting eye disease using pioneering DARC technology Novai's innovative DARC technology offers early detection of eye diseases like glaucoma and AMD, enabling timely intervention and preserving vision. About the Startups 100 Now in its 17th year, the Startups 100 is the definitive list of the most promising new UK businesses. There's no fee for entry or for inclusion in our index. The Startups team of new business experts judge all our top 100 entrants in collaboration with specialist industry consultants. See our guide to this year’s hottest new businesses and most exceptional founders in the complete 2025 Startups 100 index. Founder: Prof. M. Francesca CordeiroYear founded: 2020Website: novai.co.ukOur ageing population means that sight loss is set to become a bigger problem in the not too distant future. The number of people living with glaucoma in the UK is expected to increase by almost a third between 2020 and 2035. The good news is that treatments for glaucoma and other eye diseases, such as Age-related Macular Degeneration (AMD), exist. Once identified, progression can be slowed. The bad news is that diseases are often diagnosed too late, resulting in irreversible vision loss.Novai is a new startup that directly addresses the problem using a novel technique known as DARC (Detection of Apoptosing Retinal Cells). DARC works by identifying AMD cell stress far earlier than conventional diagnostics seen in opticians today, such as OCT machines. Dreamt up by a team of researchers at University College London, the scientific explanation includes complex multisyllabic words (have fun trying to pronounce Phosphatidylserine). Boiled down, DARC essentially involves injecting a dye into the eye which attaches to sick or stressed cells. Novai’s patented AI algorithm then analyses the pattern produced to more accurately identify patients who are at high risk of progression in glaucoma or AMD.Bringing a new treatment to market is, rightfully, not without trials. Persuading the “highly competitive and sceptical” ophthalmology and biotech communities that DARC technology could outperform age-old methods like OCT proved difficult. “We knew that without clear, compelling evidence, it would be difficult to gain traction in the market,” Cordeiro admits. “To overcome this, we committed to rigorous scientific validation.”After receiving an initial seed investment of £500k in 2020, Novia ran 25 pre-clinical studies and multiple clinical tests. The results were hugely positive. It turns out that DARC can predict disease progression up to 36 months earlier than OCT. We knew that without clear, compelling evidence, it would be difficult to gain traction in the market, so we committed to rigorous scientific validation. Since then, Novai has secured major contracts with leading pharma and biotechnology firms, overcoming one of the biggest obstacles in drug development. Up next is a Phase IIb trial, with the aim of gaining regulatory approval in the US and Europe. DARC might sound sci-fi today. But in five years, it could be the go-to tool for clinical use in diagnosing and managing retinal diseases. Just wait and see.. The 2025 Startups 100 List in Full 1 Lottie 2 Robin AI 3 Yonder 4 HIVED 5 Gaia 6 Runna 7 Quantum Dice 8 Hoxton Farms 9 MAGIC AI 10 Eolas Medical 11 DRIFT Energy 12 Audiomob 13 Lindus Health 14 FYLD 15 Zero Gravity 16 Vikela 17 ToffeeX 18 Bio&Me 19 Strolll 20 Triple Technologies 21 UNDO Carbon 22 KOMI 23 Untap 24 Novai 25 Omni Pet 26 Sona 27 Fin Sustainable Logistics 28 trumpet 29 Swiipr Technologies 30 Cerbos 31 By Rotation 32 Open Climate Fix 33 Howbout 34 cheqd 35 Seep 36 Oort Energy 37 Walking on Earth 38 Flexa 39 HutanBio 40 Primer 41 Black Seed Ventures 42 Sharesy 43 Made With Intent 44 Userled 45 Zeti 46 Luna Daily 47 Deploy Tech 48 PulpaTronics 49 Metris Energy 50 VoltShare 51 NOQ Group 52 Hormona 53 Unify AI 54 The Seam 55 Siloton 56 SURREAL 57 Valarian Technologies 58 Papaya Technologies 59 PEEQUAL 60 PlantSea 61 Bloom Money 62 Tonic Health 63 Stored. 64 Cult Mia 65 Atlantic Money 66 facia.ai 67 RideTandem 68 Monk 69 STOCKED 70 IMPOSSIBREW 71 Mindgard 72 Grub Club Pets 73 Financielle 74 Outverse 75 Automated Architecture 76 Freja 77 Purple Transform 78 Lumi 79 Storekit 80 Unfabled 81 Asan Wellness 82 Mach42 83 seedata.io 84 Peachies 85 Nugget Savings 86 Enbiosis Biotechnology 87 Swoperz 88 growze 89 ekko 90 Tunic Pay 91 SKIN 92 Cashblack 93 TaskHer 94 XR Therapeutics 95 Alyve 96 UJJI AI 97 Volunteero 98 SuperFi 99 PharmAppy 100 Cogs AI See more Share this post facebook twitter linkedin Tags 2025